Thursday, January 12, 2012

Super PACs: Money Well Spent | John Samples | Cato Institute: Commentary

Super PACs: Money Well Spent | John Samples | Cato Institute: Commentary: 'So are super PACs shaping up to be a disaster for democracy in 2012? Hardly. The $14 million in Iowa super PAC spending funded an assault on Gingrich for committing ethics violations, being soft on illegal immigrants and teaming with Nancy Pelosi on global warming issues. The Gingrich ad to come apparently says Romney's company, Bain Capital, looted companies and left people unemployed.'

'Do these ads constitute legitimate political speech? Wouldn't voters want to know if Gingrich had violated ethics rules, received large payments from Freddie Mac despite claiming to be against big government and had supported positions contrary to the views of most Iowa Republicans? Romney says he is a businessman who knows how to create jobs. Should voters hear claims to the contrary? Of course.'

'John Coleman, a political scientist at the University of Wisconsin-Madison, found that spending on negative ads increased voter information about candidates, especially among those who were least informed prior to the ads.

Other political scientists have found that, contrary to the caricature, negative advertising increases voter turnout and reduces the advantages normally held by incumbent officials. Perhaps it is not surprising that Republican turnout in Iowa was higher than experts expected.'

'the alternative is greatly restricting the rights of outside individuals to fund speech criticizing politicians (a right that many paid commentators on television, the radio and online, many of them wealthy, already happen to have, by virtue of being members of the media).

This seems to me to be a far scarier outcome.'

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